Staff Reports
The approach to immigration has finally taken a refreshing turn since President Trump took office, courtesy of the Department of Homeland Security and Secretary Kristi Noem. This new initiative aims to snuff out illegal immigration with a bold and direct two-pronged strategy: deportation for those currently breaking the law and strong deterrents aimed at would-be illegal entrants. In a media campaign kick-started on February 17, it became clear that the days of weak immigration tactics might just be history.
Noem’s first ad is a no-nonsense wake-up call for anyone who thought they could flout the law without consequence. With the confidence of a true warrior for American values, she made it clear that the Trump administration has zero tolerance for illegals. She emphasized that if you are in the U.S. illegally, now is the time to skedaddle, or the border patrol will hunt you down like a deer in hunting season. This marked shift reminds everyone that America’s “Welcome” mat is no longer out for those seeking to break our laws.
Understanding that being soft on crime only makes the problem worse, Noem highlighted the direct link between weak immigration policies and the rampant drug and human trafficking that plagued America for far too long. Her assertion that “those days are over” resonates like a breath of fresh air in a country that’s been choking on liberal mishaps for the past few years. It seems the Trump administration’s plan is simple: if you choose to self-deport, there might be a chance for a return—emphasis on “might.”
DHS Sec. Noem Goes Nuclear in New Ad Targeted Directly to Illegal Aliens: "President Trump has a clear message for those that are in our country illegally: Leave now. If you don't, we will find you, and we will deport you. You will never return." https://t.co/AltYOS3KOF pic.twitter.com/do3LBHjWsP
— The Western Journal (@WestJournalism) February 26, 2025
The second video saw Noem addressing a global audience, once again delivering Trump’s strong message loud and clear: don’t even think about coming to America illegally. She reminded potential trespassers that the U.S. is not a playground for criminal activity. The focus here is not just on protecting American borders but on sending a loud signal that lawbreakers are unwelcome. In direct contrast to comments made by the previous administration, Noem’s resolute message leaves little room for misinterpretation.
On the contrary, one can’t help but recall Vice President Kamala Harris’ meandering speech in Guatemala, where her messages were filled with uncertainty—essentially a polite way of saying, “please don’t come.” Her lackadaisical approach resulted in record numbers of illegal crossings, making clear that wishy-washy words simply do not work. If only she had delivered her messages with a hint of authority, perhaps tragic outcomes for innocent Americans would have been avoided.
Noem’s campaign is set to reach audiences far and wide, contemplating every possible avenue from traditional radio to targeted social media. This strategic outreach aims to clearly convey the Trump administration’s tough stance on illegal immigration, something that was blatantly absent under the Biden-Harris administration. As the numbers reflect, a firm stance, devoid of moral ambiguity, might just be what America needs to restore order at its borders.
