Staff Reports
The latest craze in corporate America involves none other than outdoor gear giant, The North Face, and their attempt to shove diversity, equity, and inclusion (DEI) down the throats of their customers. That’s right, folks, in a bold move that screams virtue signaling, The North Face is offering a 20 percent discount to anyone willing to subject themselves to an hour-long course on “Allyship in the Outdoors.” Because nothing says “adventure” like sitting through a lecture on supposed racism and inequities in outdoor activities, right?
One S&P 500 Company Is Bribing Customers to Take a Course in Diversity https://t.co/VP3Jj73APX
— Dr. Kenneth Warner (@wrestlerkw7) March 7, 2024
Now, here’s the kicker – this discount isn’t even for North American customers, even though they’re encouraged to take the course. So, if you’re itching for that discount but live in the good ol’ U.S. of A, tough luck! But fear not, because The North Face truly believes that by forcing their customers to endure an hour of their DEI propaganda, they are somehow fostering a deeper understanding of the challenges faced by people of color in the great outdoors. How noble of them, right?
But it doesn’t stop there. This course consists of four modules that dive into various aspects of racial diversity within outdoor activities. It even touches on the always controversial topic of “white privilege” and how it supposedly grants some people access to the outdoors while excluding others based on historic racism and biases. Because nothing says “let’s go camping” like being lectured on your inherent advantages, right?
And let’s not forget The North Face’s history of pushing their far-left agenda. From marketing LGBT clothing to children to featuring drag queens in their ad campaigns, this company is no stranger to jumping on the liberal bandwagon. So, if you were planning on stocking up on North Face gear for your next outdoor adventure, maybe consider supporting a conservative-owned retailer instead. Who needs a lecture on “Allyship in the Outdoors” when you can just enjoy nature for what it is, right?
It’s clear that The North Face is just another example of a company trying to appease the woke mob at the expense of their loyal customers. The next time you lace up your hiking boots or zip up your puffer jacket, remember that you have a choice to support businesses that align with your values. And as for The North Face, well, maybe it’s time they focused on making quality outdoor gear instead of pushing their divisive agenda.
